From a single scene model to a composite model with superimposed commercial forms, cultural IP and lifestyle, the goal of community creation is to create a suitable third space for multi-dimensional socialization. Injecting lifestyle to achieve more functions such as connecting emotions, stimulating business value, realizing good life and shaping regional brand. The project is located in Linyi, at the joint point of the Yangtze River Delta and Bohai Rim economic circles, a new international city in the near future. Here, ENJOYDESIGN blends commerce and art to create a pedestrian mall.