BBT Merch Popup

PrizeHonorable Mention in Interior Design / Retail Interior

Firm LocationKuwait, Kuwait

CompanyWEFT

Lead ArchitectRicardas Blazukas

ClientSwish

Projecthttps://frameweb.com/article/a-kuwait-city-pop-up-takes-a-component-driven-design-approach-to-ensure-reusability

Project Videohttps://youtu.be/fjDXd4uXQZA

Kuwait-based architecture studio WEFT uses off-the-shelf materials and industrial elements to create a playful retail experience in their latest temporary popup design for an official merch collaboration between a local fast food joint BBT and Looney Tunes. The store is housed within a series of shipping containers that were “dropped” on the rooftop edge of BBT’s new joint Hilltop located in Kuwait City. Four shipping containers were modified to create an open plan layout fitted with multilayer mesh displays, two garment conveyors and a central check-out/garment customization counter.