SteelForm Showroom, designed by Admun Studio, is located in Hamam-Chaal, one of Tehran’s historic southern neighborhoods. Behind its continuous walls lie houses over a century old, while its proximity to the bazaar has shifted the area’s function from residential to small-scale commerce. Rather than adopting a contrasting form, the showroom embraces its context: a modest addition to the alley, seamlessly integrated into the urban fabric. It respects the neighborhood’s rhythm, appearing not as an imposition but as a natural continuation.