[MOC DESIGN OFFICE - HEYTEA at Zhengzhou Grand Emporium - COVER IMG] Photography: ArchiTranslator
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HEYTEA at Zhengzhou Grand Emporium

PrizeWinner in Interior Design / Hospitality
Firm LocationShenzhen, China
CompanyMOC DESIGN OFFICE
Lead DesignerVivi Wu, Sam Liang
ClientHEYTEA
Projecthttps://www.frameweb.com/news/heytea-zhengzhou-china-calligraphy-moc-design-office

From the traditional Chinese tea ceremony to young people’s favorite tea drink brand HEYTEA, MOC DESIGN witnessed that traditional culture had stimulated many new forms as the advancement of the time. In this tea-drinking space, a modern approach, which is more related to young people, is employed to reshape Chinese traditional calligraphy and explore the possibility of calligraphy in the context of a new era, achieving high-level integration between the space design and HEYTEA's brand spirit.