GROHE Plus

PrizeWinner in Products / Bathroom Products
LocationDüsseldorf, Germany
CompanyGrohe AG
Lead DesignerGrohe Design Team

The design of the collection is both round and square and a result of a geometric line with clear and precise detailing. While the front surface is representing the architectural character, the backside is representing the soft elegance. Plus is bold, confident and architectural. The ‘arc’ is the key element of this line which represents the heritage and the strongest shape used in architecture. This key element is used in every single detail in this range. Plus has a very purposeful design statement, digital intelligence and new consumer benefits such as a pull out spray head and swivel spout.