2021 AWARDS - WINNERS ANNOUNCED!

SHISEIDO FUTURE SOLUTION LX

Firm LocationTokyo, Japan
CompanyI IN
ClientSHISEIDO

The first flagship store Shiseido’s skincare brand, FUTURE SOLUTION LX. By paying attention to the soft light and dynamism created by the smooth shapes, and the power of the material derived from Japan, which is also the essence of the brand, I IN expressed the delicate charm that makes us feel the mysterious power of nature and the atmosphere of Japan. By introducing new character to modern technology and materials that have been passed down from Japan for a long time, the timeless expressions have been realized.