Inspired by the concept of a moving turntable bringing life to work, similar to the process of a craftsman polishing clay blocks, the building's shape is the result of seven ceramic turntables colliding. The 1st floor has been transformed into an open space and is used to host fairs and cultural events. The display section on the 2nd floor depicts the history of Bat Trang pottery through the ages, with representations of diverse types of kilns. The 3rd-floor features contemporary ceramic pieces and combines a workshop area.