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YUE Lifestyle Gallery
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YUE Lifestyle Gallery
Firm LocationGuangzhou, China
Project location Guangzhou, China
CompanyPONE ARCHITECTURE
Lead DesignerGolden Ho
Project Videohttps://youtu.be/eqLhu7U2jZ0
The first CBD signing service center for Yuexiu Property’s brand upgrading strategy.With the concept of YUE Lifestyle Gallery,Following a systematic brand upgrading strategy,PONE creates 3 representative ICONs named with letters YUE as initials respectively for the Project. Interpreting brand connotation,the representative icons are perceptible objects introduced to facilitate brand upgrading,capture new ideas for commercial property operation,explore an efficient mode of innovative services and upgraded products,and provide innovative inspirations for new business and retail operation in CBD.