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Morris Moor

Firm LocationMelbourne, Australia
CompanyGenton
Lead ArchitectMarc Debney
Design TeamGenton, Tract Consultants, Connect Plus Property Solutions, Caroline Lieu, ADP Consulting, Adams Consulting Engineers
ClientUp Property

Morris Moor is a vibrant commercial and hospitality precinct created through the adaptive re-use of the 6.2ha former Phillip Morris cigarette factory site. The masterplan and urban design strategy celebrate the historic brutalist and modernist warehouse buildings, while introducing porosity and soft landscaping to the ground plane creating an inviting new precinct for working, making and leisure. The urban design strategy completely opens up the precinct, stripping away boundary fences and walls while creating new pedestrian links through the site intended to draw people inside.