BomBom Boutique Hotel

PrizeHonorable Mention in Architectural Design /
Firm LocationGangneung, Korea, Republic of
CompanyArchitecture Studio Yein
Lead ArchitectYesun Choi
Design TeamMyungsun Lee, Hanhee Park, Jeongmee Kim
Projecthttp://

“Spring! It’s spring!” This was what we hoped at the beginning of this project the first visitors of the boutique hotel BomBom would call it. (‘Bom’ is the English transliteration of a Korean word which means the season of ‘spring.’) Architecture as a means of communication People use various codes as a means of intercommunication or to embed information. These various codes are delivered through electric transmission or smart devices, and the architect believes architecture can be a means of communication and the container of information. For travelers, the hotel is not only an accommodation but also an architectural place where they can share information. In this sense, we inserted the codes of ‘봄 (bom)’ and ‘spring’ into the facade image of the hotel, thus frankly representing the lively image of BomBom as well as making it serve to control the neighboring detrimental environment. The code on the facade is not just to assume the function of architecture with simple fenestration, but also to serve as a design element that controls the neighboring detrimental scenes, thereby making the lively image of Hotel BomBom flow in and out of windows with light penetrating through them.