Credit : David Boyer

Quilicot

Firm LocationSainte-Therese, Canada

CompanyDKA

Lead DesignerAlexandre Robillard with Pierre-Olivier Petti

Projecthttps://www.dka.ca/projet/centre-distribution

Project Videohttps://www.youtube.com/watch?v=iBIl-QPwfoE

Bicycles Quilicot’s new building houses a distribution center, boutique and head office. The boutique design was created to allowing flexibility and adaptability, integrating the latest digital technologies, and offering the wide variety of a department store while maintaining the characteristics of a neighborhood bike-shop. The bike-wall is the core element of the shop, highlighting 42 bicycles accentuated by backlighting. The design of a grid lighting system is unique. The lighting created from scratch highlights the bicycles inside light boxes as well as the shop, like an exhibition room.