[FARNEAR Design - The HACKER Flagship Store China - COVER IMG] HACKER Project Cover Image
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The HACKER Flagship Store China

Firm LocationShanghai, China
CompanyFARNEAR Design
Lead DesignerHuainan Jia
ClientShanghai Striking Trading Co. Ltd.

The HACKER flagship store in China (3014 Sq.Ft.), representing a renowned German kitchen cabinet brand, embraces the theme of a “Frozen Forest.” This design concept encapsulates the totality of natural phenomena, collectively referred to as the physical realm. Within this realm, the “essence of being” radiates with the luminosity of life. Its mysterious, unknown, or incomprehensible state both piques our curiosity and inspires reverence. Diverging from conventional commercial spaces, Hacker endeavors to create an “original forest” that stimulates visitors’ sensory response.