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The box itself was cantilevered from the main structure, enhancing this perception. A reflection pond added to the illusion of height beneath the box, and ceiling lights help to emphasize the ceiling boundary under low light conditions.photo credit: Chaov

Singha D’luck Cinematic Theatre

Firm LocationBangkok , Thailand
Project locationPattaya,Banglamung, Chonburi, Thailand
CompanyARCHITECTS 49
Lead ArchitectPrabhakorn Vadanyakul, Suwat Vasapinyokul
Design TeamDr. Narongwit Areemit, Tikumporn Theerapongpakdee
ClientPanjaluck Pasuk;Singha D’Luck was established due to a gathering of professionals in projection mapping (Xtremeplus) and stage plays (GDH). The building provides a new kind of experience in which stag

Levitation: what if... theatre could float in the air? Shadow Illusion: what if... shadow could express totally differences? Transformation: what if… seeing in one direction could be different from one another? Magnification: what if... a man could be as large as the world? A49 provides a new kind of experience, in which stage plays are viewed with projection mapping technology, resulting in ‘illusions’ that become the basis for the design. A49 also considers material usage through kinetic facades, crafted in diamond shapes to illustrate traditional Thai decorative elements.